Allison Counasse

E-Communications Coordinator, Strategic Communications
216 Glenhill Farmhouse
Mailing Address:
OFFICE OF STRATEGIC COMMUNICATIONS
PENN STATE BEHREND
216 GLENHILL FARMHOUSE
4701 COLLEGE DRIVE
ERIE PA 16563

Allison Counasse is the e-communications coordinator and web designer at Penn State Behrend. She oversees web and multimedia content, analyzes data to deliver actionable insights, manages mailing list subscriber and sender groups, and supports website content creators.

She coordinates and contributes to key digital resources, including:

  • Penn State Behrend website
  • Penn State Go mobile app (Behrend Experience)
  • College events calendar
  • E-publications management platform
  • Google Analytics
  • Interactive map platform
  • Listserv email list management software
  • Live chat app
  • Virtual college tour
  • Webforms

Allison worked previously at ArtsErie, the regional arts council; Velocity Network, an I.T. and internet services firm; and as a marketing consultant, grant writer, and graphic designer for several organizations.
 

Service and Involvement

University

  • Web Liaison for Accessibility, 2023–present
  • Penn State Go Mobile App Liaisons Group, 2020–present
  • Commonwealth Campus Web Group (CWG), 2017–present
    • Web Advisory Board (CWAB), 2020–22
    • Employee Web Directory Task Force, 2016–17
    • "Polaris 2" Website Redesign Team, 2014–16

College

Planning Committees and Teams

  • College DEIB Team: Summer Institute on Equity in the Academic Experience (Georgetown University/American Talent Initiative), 2023
  • Planning Committee: National Foreign Language Week, 2022–23
  • Study Abroad Committee: "Count Me In" Enrollment Initiative, 2018
  • Planning Committee: Stand for State/Green Dot Bystander Intervention Initiative, 2016–17

Search Committees

  • Administrative Support Assistant, School of Humanities and Social Sciences, 2021
  • Digital Resources Staff Position, School of Humanities and Social Sciences, 2018
  • Administrative Support Assistant, School of Science, 2014

 

Education

  • B.A., Communications-English, Gannon University
    • Minor in Spanish
    • Concentrations in Organizational Communications and Media Arts
    • Academic Award for Excellence in English

Professional Certificates

  • Google Analytics Individual Qualification
  • Social Marketing, Hootsuite Academy
  • Antiquities Trafficking and Art Crime, University of Glasgow
  • Film Writing, UCLA Extension Writers' Program
  • Book, Magazine, and Electronic Publishing, NYU Summer Publishing Institute