Babajide Osatuyi, Ph.D.

Babajide Osatuyi, Ph.D.
Associate Professor of MIS, Management Information Systems and MPAcc programs
269 Burke

Mailing Address:
PENN STATE BEHREND
281 BURKE CENTER
ERIE PA 16563

Dr. Osatuyi is an Associate Professor of Management Information Systems in the Black School of Business at Pennsylvania State University. His research explores behavioral, cognitive, and managerial questions with implications across several information systems including enterprise and social technologies. His scholarship uses multi-method approaches including econometric analysis, survey data analysis, field and lab experiments, along with machine learning and deep learning, and natural language processing techniques to leverage largely unstructured social media data. His research has appeared in leading academic journals such as Journal of Management Information Systems and European Journal of Information Systems.

Social Media, Behavioral Research, Data Analytics, Data Science, Collaborative Decision-Making

Biased Credibility and Sharing of Fake News on Social Media: Considering Peer Context and Self-Objectivity State, Journal of Management Information Systems - January 2, 2022
Collaborator: Ofir Turel

Effects of Social Media Influencer on Consumer Wellbeing, Decision Sciences Institute - 2021
Collaborator: Taylor Love

Impact of Social Media Influencers on Consumer Behaviors, Americas Conference on Information Systems - August 13, 2021
Collaborator: Taylor Love, Co-Author

How Mobile Augmented Reality Applications Affect Continuous Use and Purchase Intentions: A Cognition-Affect-Conation Perspective , Journal of Retailing and Consumer Services - July 27, 2021
Collaborators: Hong Qin; Lu Xu

When it Comes to Satisfaction…It Depends: An Empirical Examination of Social Commerce Users, Computers in Human Behavior - 2020
Collaborators: Hong Qin, Co-Author; Temidayo Osatuyi, Co-Author; Ofir Turel, Co-Author

Revealing Pro-Life and Abortion Communities on Twitter via Social Network Analysis and Machine Learning Techniques - 2020
Collaborator: Temidayo Osatuyi, Co-Author

The Role of Social Networks in Building Social and Professional Capital Beyond the Classroom Walls from Within the Classroom Walls - 2020
Collaborator: Katia Passerini, Co-Author

Giving and Taking in Online Communities of Practice: The Role of Geography and Culture in Knowledge Sharing and Innovation - January, 2020
Collaborators: Katia Passerini, Co-Author; Walker Stipe, Co-Author

The Impact of Cross-Addiction on Information Sharing Behaviors on Social Networking Sites, Journal of Computer Information Systems - 2019
Collaborator: Star Hiltz, Co-Author

Conceptualization and Validation of System Use Reduction as a Self-regulatory IS Use Behavior, European Journal of Information Systems - 2019
Collaborator: Ofir Turel, Co-Author

Community by Design: Prioritizing the Factors that Drive Knowledge Use in Online Question & Answers Platforms - January 7, 2019
Collaborator: Katia Passerini, Co-Author

You are What You Say: The Influence of Company Tweets on Its Stock Performance - January 7, 2019
Collaborator: Behrooz Yoosefi, Student Author

Systematic Review of Gamification Research in IS Education: A Multi-method Approach, Communications of the Association for Information Systems - 2018
Collaborators: Temidayo Osatuyi, Co-Author; Ramiro de la Rosa, Co-Author

If You Build It, Will They Use It? Challenges in Adoption and Use of Patient-Centered E-health, Journal of Information Technology, Theory, and Application - December, 2018
Collaborator: Sukeshini Grandhi, Co-Author

Theory-driven Development of Dictionaries for Text Analytics - November 17, 2018
Collaborators: Jerald Hughes, Co-Author; Francis Andoh-Baidoo, Co-Author

Tug of War Between Social Self-Regulation and Habit: Explaining the Experience of Momentary Social Media Addiction Symptoms, Computers in Human Behavior - March 31, 2018
Collaborator: Ofir Turel, Co-Author

How Vital is the Role of Affect on Post-Adoption Behaviors? An Examination of Social Commerce Users, International Journal of Information Management - March 7, 2018
Collaborator: Hong Qin, Author

Social Motivation for the Use of Social Technologies: An Empirical Examination of Social Commerce Site Users, Internet Research - February, 2018
Collaborator: Ofir Turel, Co-Author

“Fool Me Once, Shame on You… Then, I Learn.” An Examination of Information Disclosure in Social Networking Sites, Computers in Human Behavior - January 16, 2018
Collaborators: Katia Passerini, Author; Aurelio Ravarini, Author; Sukeshini Grandhi, Author

A Tale of Two Internet News Platforms-Real vs. Fake: An Elaboration Likelihood Model Perspective - January 3, 2018
Collaborator: Jerald Hughes, Author

Effects of Donor-and Supporter-Based Campaign Networks on Crowdfunding Campaign Success - 2017
Collaborators: Bin Wang, Co-Author; Wanrong Hou, Co-Author

A Peer-Influence Perspective on Compulsive Social Networking Site Use: Trait Mindfulness as a Double-Edged Sword, Computers in Human Behavior - 2017
Collaborator: Ofir Turel, Author

Meaningful Framing of IS Education Gamification - May 8, 2017
Collaborator: Temidayo Osatuyi, Author

Lurking and Information Sharing on E-Commerce Sites - 2016

Seeing is Believing (or at Least Changing Your Mind): The Influence of Visibility and Task Complexity on Preference Changes in Computer-Supported Team Decision Making, Journal of the Association for Information Science and Technology - 2016
Collaborators: Starr Hiltz, Author; Katia Passerini, Author

Twittermania: Understanding How Social Media Technologies Impact Engagement and Academic Performance of a New Generation of Learners., Communications of the Association for Information Systems - 2016
Collaborator: Katia Passerini, Author

IS Pedagogy 2.0: Gamification Approach - May, 2016

Instruments for Measuring Social Media Users' Information Privacy Concerns - 2015

Is Lurking an Anxiety-Masking Strategy on Social Media Sites? The Effects of Lurking and Computer Anxiety on Explaining Information Privacy Concern on Social Media Platforms, Computers in Human Behavior - 2015

Personality Traits and Information Privacy Concern on Social Media Platforms, Journal of Computer Information Systems - 2015

Empirical Examination of Information Privacy Concerns Instrument in the Social Media Context, AIS Transactions on Replication Research - 2015

Checklists, Checklists, Every Where, But Not a List to Easily Check: An Exploratory Study of Personal Health Information Management Practices - August, 2015
Collaborators: Sukeshini Grandhi, Author; Elizabeth Calderon, Author

Towards a Community-Centered Knowledge Management Architecture for Disaster Management in Sub Saharan Africa - 2014
Collaborator: Francis Andoh-Baidoo

ICT Capacity as the Investment and Use of ICT: Exploring its Antecedents in Africa, Information Technology for Development - 2014
Collaborators: Francis Andoh-Baidoo, Author; K Kunene, Author

Architecture for Managing Knowledge on Cybersecurity in Sub-Saharan Africa, Information Technology for Development - September 30, 2014
Collaborators: Francis Andoh-Baidoo, Co-Author; K Kunene, Co-Author

IS 2010 Curriculum Model Adoption in the United States - August, 2014
Collaborator: Mariano Garza, Author

Temporal Modeling of Group Information Foraging: An Application to Emergency Response, Information Processing & Management - 2013
Collaborator: Array Mendonca, David, Author

Information Sharing on Social Media Sites, Computers in Human Behavior - November, 2013

Enhancing Decision Making of Critical Information System Through Optimization Models and the Improved Parallel Conjugate Method Algorithm - March, 2013
Collaborators: Francis Andoh-Baidoo, Author; Leigh Little, Author

Shareable Technology Mash-up for Situation Awareness in Catastrophic Events - 2012
Collaborators: Dali Ding, Author; Michael Chumer, Author

The Impact of Importance and Distribution on Information Exchange in Team Decision Making: Preliminary Results - 2012
Collaborators: Starr Hiltz, Author; Jerry Fjermestad, Author

Effects of Information Importance and Distribution on Information Exchange in Team Decision Making - 2012

Information Seeking on Social Media Sites: An Exploratory Study - April, 2012

An Organizational Memory and Knowledge System (OMKS): Building Modern Decision Support Systems, International Journal of Data Engineering, IJDE - 2011
Collaborators: Jon Blue, Co-Author; Francis Andoh-Baidoo, Co-Author

Information Sharing in Emergency Response - June 21, 2011
Collaborator: Michael Chumer, Author

Collaborative Information Foraging: An Application to Emergency Response - 2010

Impact of Time Constraint on Collaborative Information Foraging during the Response to a Simulated Emergency - 2010
Collaborator: Array Mendon\cca, David, Author

N is for Network: New Tools for Mapping Organizational Change - 2010
Collaborators: Nancy Steffen-Fluhr, Author; Anatoliy Gruzd, Author; Regina Collins, Author

Requirements for Modeling Collaborative Information Foraging Behavior: An Application to Emergency Response Organizations - 2010
Collaborator: Array Mendon\cca, David, Author

An Exploratory Study of The Contextual Factors That Influence Success of ICT Projects In Developing Nations: A Case Study of a Telecommunications Company in Ghana, Journal of Information Technology Case and Application Research - 2010
Collaborators: Millicent Atsu, Author; Francis Andoh-Baidoo, Author; Kwasi Amoako-Gyampah, Author

Managing Organizational Culture: The Use of Scenarios and Domain Memory in Organizational Mentoring, The International Journal of Knowledge, Culture, and Change Management: Annual Review - 2010
Collaborators: Francis Andoh-Baidoo, Co-Author; Jon Blue, Co-Author

An Empirical Investigation of Gender Dynamics and Organizational Change. , The International Journal of Knowledge, Culture and Change Management - December 1, 2010
Collaborators: N Steffen-Fluhr, Co-Author; A Gruzd, Co-Author; R Collins, Co-Author

Improving Knowledge Management and Organisational Learning: The Use of Scenarios and Domain Memory in Academic Tutoring, International Journal of Innovation and Learning - July 7, 2010
Collaborators: Francis Andoh-Baidoo, Author; Jon Blue, Author

A Framework for Examining the Building of ICT Capacity in Developing Nations: Role of Cultural and Institution - 2009
Collaborators: Francis Andoh-Baidoo, Author; K Kunene, Author

Enhancing Knowledge Management Process in Academic Tutoring: The Use of Domain Memory and Scenarios - 2009
Collaborators: Francis Andoh-Baidoo, Author; Jon Blue, Author

Examining the Success Factors of ICT Projects in Developing Nations: A Case Study of AB Networks - 2009
Collaborators: Millicent Atsu, Author; Francis Kofi Andoh-Baidoo, Author; Kwasi Amoako-Gyampah, Author

Examining Online Banking Initiatives in Nigeria: A Value Network Approach, The Electronic Journal of Information Systems in Developing Countries - 2009
Collaborator: Francis Andoh-Baidoo, Co-Author

Information Systems’ Diverse Origins Coming Together, Journal of Information Technology Education: Research - January 1, 2009
Collaborators: Anthony Scime, Author; Francis Andoh-Baidoo, Author; Charles Bush, Author

An Assessment of Electronic Banking Initiatives in Nigeria - 2007
Collaborators: Francis Andoh-Baidoo, Author; Muhammadou Kah, Author; Emmanuel Aidoo, Author

Ph D, Information Systems, New Jersey Institute of Technology

BS, Computational Science, State University of New York, College at Brockport

BS, Computer Science, State University of New York, College at Brockport