Carly Evans

I like that you are not just a number here and are able to build strong connections with professors and staff.

Major: Marketing

Minor: Communication Arts and Mass Media

Hometown: Pittsburgh, Pennsylvania

On choosing Behrend: I chose Behrend because of the Black School of Business and the Penn State network of resources. Also, I like that you are not just a number here and are able to build strong connections with professors and staff.

On choosing her major: I chose Marketing because it’s versatile. From content creation and social media marketing to analytics and search engine optimization, there is something for everyone. I have always enjoyed the creative aspects of marketing and how a career in the field can look different each day.

Proudest accomplishment at Behrend: In my junior year advertising class, we partnered with professors in the School of Science and Erie Brewing Company to create an integrated marketing campaign for a new aquatic invasive species draft series. Partnering with Pennsylvania Sea Grant, we created the campaign to raise awareness about these local invasive creatures. I worked on the creative team, developing graphics for the campaign using Adobe Illustrator. This project allowed me to use my graphic design skills and gave me an idea of what it is like to create real marketing materials. It was gratifying to see something I worked on come to life for a local business.

Campus involvement: I am a member of Alpha Sigma Alpha sorority. I have held several leadership positions in our chapter over the years.

Her definition of living a good life: Being somewhere warm and sunny, surrounded by my family and friends and my cat, Daisy. I think that living a fulfilling life is prioritizing self-care but giving that same energy back to the important people in your life. Making a difference in the lives of others starts with you.

Her passions: In my free time, you can find me on the golf course, creating art, or seeking out a new coffee spot. I’m a pretty go-with-the-flow person, so I’m always down to try something new.

Advice for first-year students: Use your resources and don’t be afraid to ask for help. College can be overwhelming at times. Keeping an organized planner has helped me keep track of my schedules, class assignments, and extracurriculars. Also, get involved. Being a part of a club or organization can greatly develop your leadership and problem-solving skills and your confidence.