Listserv Senders

📌 Tips to Keep in Mind

See the guidance below for best practices.

  1. Emails must be sent from your Penn State email address, not from an alias or group email address.
  2. Keep your emails as brief as possible—the shorter the message, the more likely it is to be read.
  3. For the employee listserv, confirm that your message is relevant to all employees (e.g., emails about students missing class should go to the faculty listserv).
  4. Plan to send no more than two emails about a given subject or event—an initial email and one follow-up announcement.
  5. If your message is being sent through a delegate, please provide a subject line. Note that messages will be sent as is. Delegates will not edit or proofread.
  6. Don’t send image-only emails: key info must be in text so it’s readable on all devices and by screen readers.
  7. If you use images, they should support (not replace) your message. Include descriptive alt text to describe the images for accessibility.